To go to a smaller ground will require the current lease to be broken ............ unlikely to be agreement of that so the only way would seem to be wind company up and form ccfcnew co................. that would mean probably a drop of 2 divisions (conference football) ground share until a new ground built which could be 3 years or more. In that 3 years CCFC rent a pitch but derive none of the income streams like naming rights, advertising, some of the matchday incomes..... our budget becomes smaller, our ability to employ players restricted ........ likelyhood is we could still be in conference when new stadium ready, smaller capacity, naming rights not that valuable, all match day incomes but smaller in value, ticket prices lower, match day packages lower in value, advertising income lower, few TV rights, etc etc. It is not a great solution even if it becomes a necessity imo.
The potential of income streams are more at the Ricoh which gives the potential of better investment in the team, but it is no good unless other things are addressed
The income streams are just part of it as are the costs, getting the right people in, success on the pitch, fan support, owner investment not just funding of losses etc. Think there are even tougher times ahead in the near future