This season's Shirt Sponsor (2 Viewers)

[Nick]

a headache is a bit of a wrong word to use tbf, There are people like me, who have had their life ruined by the harms that gambling has caused that are concerned about people walking around with a sponsor for children who are vulnerable to see and think it’s okay. The problem is people jumping on the moral band wagon and moaning on twitter just for the sake of a moan, but they should give people the option to purchase a shirt without a gambling sponsor. I’ve purchased a shirt every year but I won’t if I have to walk around with a constant reminder of a product which has torn me and my family apart and caused me suffering with my mental health for years.

I get that and betting in sport is a discussion to be had.

They aren't allowed on kid's shirts are they?

“In line with EFL guidance, the Club and BoyleSports will work closely to ensure that the promotion of any gambling products is conducted responsibly and in line with all appropriate licensing and regulatory guidelines.”

Sky Blues fans will get their first look at Coventry City’s Hummel home and away kits for the 2020/21 season very soon!

* Excluding junior/infant kits.

Is the name on the shirt going to push kids towards gambling? After all, the league is sponsored by Sky Bet, promotion celebration pictures are plastered in Sky Bet. Playoff finals are plastered in Sky Bet, every time the league is mentioned it says Sky Bet. You can't go for a piss at a football ground without seeing them, even service stations.

I assume they were the highest bidders:

Despite challenges caused by the Coronavirus across the world and the sports industry, the deal is Coventry City’s highest value front of shirt sponsorship deal since the 2011/12 season and provides vital revenue to the club and the team ahead of the new season.

 

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[Sky_Blue_Dreamer]

Spoilsports

No, it's Boyle Sports.

 

[Terry Gibson's perm]

Seen a few people saying they won’t buy shirts but it would have to be a hell of a lot boycotting to make it not be a good deal. If you are worried that it will make your children start betting then take their phone off them and ban access to the internet.

 

[BornSlippySkyBlue]

a headache is a bit of a wrong word to use tbf, There are people like me, who have had their life ruined by the harms that gambling has caused that are concerned about people walking around with a sponsor for children who are vulnerable to see and think it’s okay. The problem is people jumping on the moral band wagon and moaning on twitter just for the sake of a moan, but they should give people the option to purchase a shirt without a gambling sponsor. I’ve purchased a shirt every year but I won’t if I have to walk around with a constant reminder of a product which has torn me and my family apart and caused me suffering with my mental health for years.

Maybe they will do a sponsorless top? I do get your point, and it is unfortunate but I suspect the money on offer was significantly more than any other option. There are betting logos all over the stadia and every team pretty much, until they ban it (which might well happen) I don’t think we could turn it down (while playing in the SkyBet championship).

Tough call for the club.

 

[Esoterica]

Is "Principal Partner" just a fancy way of saying short sponsor, or does it mean more than that?

Think that's just the way they word it when we also have home and away short sponsors etc

 

[Sky_Blue_Dreamer]

Is "Principal Partner" just a fancy way of saying short sponsor, or does it mean more than that?

Principal bit is due to the myriad other sponsors shirts have now.

Partner is probably just PR bollocks of making it seem less of a monetary decision

 

[Ring Of Steel]

Maybe they will do a sponsorless top? I do get your point, and it is unfortunate but I suspect the money on offer was significantly more than any other option. There are betting logos all over the stadia and every team pretty much, until they ban it (which might well happen) I don’t think we could turn it down (while playing in the SkyBet championship).

Tough call for the club.

Birmingham said that their deal with Boyle was "the biggest sponsorship deal in a decade", so its safe enough to assume that the money side of our deal with them was too compelling to ignore

 

[WillenhallSkyBlues]

I get that and betting in sport is a discussion to be had.

They aren't allowed on kid's shirts are they?

Is the name on the shirt going to push kids towards gambling? After all, the league is sponsored by Sky Bet, promotion celebration pictures are plastered in Sky Bet. Playoff finals are plastered in Sky Bet, every time the league is mentioned it says Sky Bet.

If you speak to 10 people who gamble then I can guarantee that all 10 of those people gambled before they were 16. And that they got involved via football. I had my first bet at 15 and linked it in with football and gambling sponsors weren’t around then. These lads who are 14-16 seeing gambling sponsors on football shirts will see brands and easily recognise them cause they’ve been on their fave players shirt front.

also you say it won’t be on children’s shirts but what about the children who are 14/15/16 who are in adult shirt sizes, they won’t have the option.
Also if you look at jude Bellingham last season at 16 running around with boylesports on the front of his shirt despite being too young?

 

[jordan210]

Cov fans be like. DISGUSTING a betting company. We have no morals. As A SKY BET Championship team we demand no betting company on th shirt

 

[Ring Of Steel]

If you speak to 10 people who gamble then I can guarantee that all 10 of those people gambled before they were 16. And that they got involved via football. I had my first bet at 15 and linked it in with football and gambling sponsors weren’t around then. These lads who are 14-16 seeing gambling sponsors on football shirts will see brands and easily recognise them cause they’ve been on their fave players shirt front.

also you say it won’t be on children’s shirts but what about the children who are 14/15/16 who are in adult shirt sizes, they won’t have the option.
Also if you look at jude Bellingham last season at 16 running around with boylesports on the front of his shirt despite being too young?

Get that totally and not trying to decry your experiences at all, but what difference would it make when we play in the SkyBet Championship? Gambling is everywhere and until laws change it will always be there, up front & centre plastered in front of your face at every match.

 

[Ring Of Steel]

Principal bit is due to the myriad other sponsors shirts have now.

Partner is probably just PR bollocks of making it seem less of a monetary decision

It makes sense for them too, they only have to pay to have their logos all around one stadium, but they get two clubs.

 

[Kieranp96]

Maybe they will do a sponsorless top? I do get your point, and it is unfortunate but I suspect the money on offer was significantly more than any other option. There are betting logos all over the stadia and every team pretty much, until they ban it (which might well happen) I don’t think we could turn it down (while playing in the SkyBet championship).

Tough call for the club.

Most money from a shirt sponsor since 11/12 season

 

[wingy]

Cov fans be like. DISGUSTING a betting company. We have no morals. As A SKY BET Championship team we demand no betting company on th shirt

Maybe sponsorship in sport is amoral?

 

[Nick]

If you speak to 10 people who gamble then I can guarantee that all 10 of those people gambled before they were 16. And that they got involved via football. I had my first bet at 15 and linked it in with football and gambling sponsors weren’t around then. These lads who are 14-16 seeing gambling sponsors on football shirts will see brands and easily recognise them cause they’ve been on their fave players shirt front.

also you say it won’t be on children’s shirts but what about the children who are 14/15/16 who are in adult shirt sizes, they won’t have the option.
Also if you look at jude Bellingham last season at 16 running around with boylesports on the front of his shirt despite being too young?

I get that but haven't we had Sky Bet on shirts we play in for a good few years?

What happened when people walked past a Casino to get to our home games?

 

[WillenhallSkyBlues]

Get that totally and not trying to decry your experiences at all, but what difference would it make when we play in the SkyBet Championship? Gambling is everywhere and until laws change it will always be there, up front & centre plastered in front of your face at every match.

The difference is I would not get a sky bet arm badge as I am a full grown adult and Only adults that sign on to a certain register would get a sky bet arm badge on their kit. I wouldn’t have that option to not walk around with a bookies on it if I bought a shirt now.

 

[Ring Of Steel]

The difference is I would not get a sky bet arm badge as I am a full grown adult and Only adults that sign on to a certain register would get a sky bet arm badge on their kit. I wouldn’t have that option to not walk around with a bookies on it if I bought a shirt now.

i don't really get what you mean about certain registers

 

[ccfc92]

I understand that people who have had serious gambling addictions, but the boycott from people on Twitter on this "immoral" sponsor is American religious values-esque.

 

[KenilworthSkyBlue]

Maybe they will do a sponsorless top? I do get your point, and it is unfortunate but I suspect the money on offer was significantly more than any other option. There are betting logos all over the stadia and every team pretty much, until they ban it (which might well happen) I don’t think we could turn it down (while playing in the SkyBet championship).

Tough call for the club.

Interestingly I had a conversation with Tynan around this time last year regarding shirt sponsors. He claimed that betting companies are often waiting in the wings to sponsor shirts and usually, all it takes is a phone call to strike a deal. Equally, he also said that if the club adopted a betting company as its shirt sponsor it was probably because all other options had been exhausted. (Basically a last resort).

If it's the case that there's no local businesses willing to sponsor the shirts. I assume it's probably a combination of Covid, and the fact we're not playing in the city once again.

Like you said though I'm sure the money is probably good as well. Just find it's an interesting U-turn on what we discussed.

 

[WillenhallSkyBlues]

i don't really get what you mean about certain registers

Was just trying to make a joke that no normal adult would walk into the club shop and ask for arm badges to be printed on their shirts. Never mind though .

 

[ccfc92]

i don't really get what you mean about certain registers

Sex offenders, I imagine.

 

[Winny the Bish]

i wouldn't mind it if that 'This is Betting' tagline wasn't there. That's fucking awful.

 

[NorthernWisdom]

Maybe sponsorship in sport is amoral?

Certainly true that most (not all) sponsors are trying to negate the negative aspects of what they do.

 

[jordan210]

i wouldn't mind it...if that 'This is Betting' tagline wasn't there. That's fucking awful.

I guess they have that so people know they are a betting company. Otherwise looks like an independent hightstreet sports shop

 

[Ring Of Steel]

ok BoyleSports is done now, old news

GET THE KIT RELEASED

 

[chiefdave]

If you speak to 10 people who gamble then I can guarantee that all 10 of those people gambled before they were 16. And that they got involved via football. I had my first bet at 15 and linked it in with football and gambling sponsors weren’t around then. These lads who are 14-16 seeing gambling sponsors on football shirts will see brands and easily recognise them cause they’ve been on their fave players shirt front.

also you say it won’t be on children’s shirts but what about the children who are 14/15/16 who are in adult shirt sizes, they won’t have the option.
Also if you look at jude Bellingham last season at 16 running around with boylesports on the front of his shirt despite being too young?

I see the point you're making but surely its more related to betting companies being able to advertise and sponsor in general? As a club we aren't in a position to take the moral high ground, we need every penny we can get.

We've played for years in the Sky Bet league with that branding highly visible including on our shirts. We'll be playing other teams sponsored by betting companies. If you watch a match on TV you'll be bombarded with betting advertising. Unless you boycott football completely I don't see how you can avoid it.

 

[ajsccfc]

The Skybet comparison doesn't really ring true, anyone who doesn't want to wear that logo has been able to avoid doing so for every year they've sponsored the league, whereas it doesn't yet appear to be an option with Boylesports (unless they're very petite)

In our division and with all clubs suffering financially though it's a necessity, so at least it's not one of the proper eyesore logos that some of these companies have

 

[wingy]

So was Sponsorship related to the postcode we're playing in?

That the delay in the kit?

 

[WillenhallSkyBlues]

I see the point you're making but surely its more related to betting companies being able to advertise and sponsor in general? As a club we aren't in a position to take the moral high ground, we need every penny we can get.

We've played for years in the Sky Bet league with that branding highly visible including on our shirts. We'll be playing other teams sponsored by betting companies. If you watch a match on TV you'll be bombarded with betting advertising. Unless you boycott football completely I don't see how you can avoid it.

Look how much sky bet has cashed in on new gamblers since they’ve done it. I also recall them having to pay a massive fine not to long ago for failing practices and not checking where gamblers funds came from. We all know the EFL don’t give a fuck but aren’t we constantly banging on how we’re a ‘family club’. Not much of a family club if we’re saying here you go kids your fave player is gonna run around with a bookie on the front of your shirt. We all know how much we all recognise brands and stick to certain brands. Imagine how much an undeveloped teenagers brain will have their mind tainted by a bookie sponsor.

 

[Ring Of Steel]

Look how much sky bet has cashed in on new gamblers since they’ve done it. I also recall them having to pay a massive fine not to long ago for failing practices and not checking where gamblers funds came from. We all know the EFL don’t give a fuck but aren’t we constantly banging on how we’re a ‘family club’. Not much of a family club if we’re saying here you go kids your fave player is gonna run around with a bookie on the front of your shirt. We all know how much we all recognise brands and stick to certain brands. Imagine how much an undeveloped teenagers brain will have their mind tainted by a bookie sponsor.

Again, no disrespect, however I think you're going a bit over the top.

 

[WestEndAgro]

You don’t really know do you lol

 

[WestEndAgro]

?

 

[WestEndAgro]

You're welcome

 

[chiefdave]

Think I'm going to boycott, not going to support a team that's got the branding of a betting company everywhere

 

[Hadji's_Goatee]

Most money from a shirt sponsor since 11/12 season

Was it City Link back then?

 

[Kieranp96]

Was it City Link back then?

Yea.