Ha ha...I know what you mean....its a massive boom industry these days...and loads of new artisan bike builders appearing in the UK which is great......its just a shame most of those new to the sport have no idea what they need & don't need, head straight to Halfords or Evans & get royally screwed over!
I loved BMX racing when I was a kid.....was better at freestyle street stuff, but the thrill of racing was ace. (My recent trip to the velodrome re-kindled my aggressive cycling streak

)
After BMX, I got into Road racing & time trialing when I was about 15 and carried it on until my early 20's when I had a brief fling with downhill mountain biking....which didn't end well!
My old school & cycling mate who never lost his passion then got me back into it when I visited him in france about 6 years back....
They say "cycling is the new golf" and I believe that's true.....I often whizz past a lot of heavy-set chubby blokes of similar age to me....they are usually red-faced, bursting out of hideous branded lycra garb & riding a bike that is about 5 times as expensive as mine....all the gear & no idea !!