I sang the song, anything that builds the atmosphere is good for the club and the players, however cringeworthy, but ... whilst I'm not against him and have no agenda, let's not pretend we're all in it together. He's a businessman, not a fan, and that's fair enough. His job is to maximise revenue and profit, but the flip side is that we need to be treated like loyal customers and not cattle or even cash cows. Taking advantage whilst things are positive he might get away with, but it's very short term thinking and looks like he's not in for the long haul, but to get promoted and turn a quick buck. Although if he leaves us in the Premiership, I certainly won't be complaining.