Few that spring to mind off the top of my head:
naming rights - sure we'll be hearing plenty about this when Wasps cash in shortly. With the sort of wage budget we have anything approaching the Ricoh deal of £1m a year would have a massive impact.
f&b - the numbers don't stack up to me, there should be a minimum 30% margin and even that is low and generally only when tied into an uncompetitive supplier agreement (eg: landlords tied into breweries). For a facility like the Ricoh I'd say 50% margin would be the minimum I'd expect. Eitehr the deal with Compass is terrible or something isn't quite as it seems.
other match day revenues - parking springs to mind, sure there's more.
venue hire - obviously dependent on what each ground has in terms of facilities but anything from meeting rooms to conferences to stadium hire for live events and of course the old favourite weddings. Not to mention a lot of those events bring other revenues with them.
Sure there's more. Another way to look at it is what weren't we doing when we were in the Championship, had big crowds and a half decent commercial side to the club including a fully stocked shop on site. When we had all that we will still lacking in revenues compared to other clubs so what were we doing wrong?
I would imagine if you examined every ground in the country you would find that most of them have fairly similar facilities so it shouldn't be too hard to establish what we are missing out on.
To be fair I was more asking for the owners to make their case in more detail, sorry if I mislead you
Couple of points
Naming rights - even with a new stadium CCFC are going to be in a different league to Wasps in terms of what they can command unless they become successful before that. Could they command £1m pa for a 18k stadium in L1 ?? Not sure about that I wouldn't think it would be half that but its just an opinion
F&B. You see I would have to say we shouldn't take TF's word for it on margins. The Gross Profit on the IEC operations (F&B) in 2013 and 2014 was 57% and 58% respectively. I would have said that was in the right ball park.
Don't they get car parking income at the moment? Didn't they get car parking even under the old lease and licence also
For me I cant help thinking that despite the limitations the club has for many years made a poor attempt at extracting all the value it can from the arrangements it had.
I agree with fp earlier when he said the thing that makes the real difference is the sale of tickets. If those are selling well that tends to mean the team is doing well and the other income follows. In the past they could have put their events, conferences etc on, thought outside the box a little more ..... every little counts in our situation surely...... but I cant help thinking they didn't in part because it might give ACL funds and keep ACL stronger than SISU etc wanted.
For the next few years we are at the Ricoh no choice so they need to maximise what they can get or do today....... not sit on their hands saying woe is me it cant be done. Need to think round things, out of comfort zone a little, be innovative or as TF says be solution driven. We need the incomes now not in 5 years time
