I let my lad stay up to watch it on Sat night (he's 7 and a half) - he's a huge Marvel fan. It left him bored. He wanted to enjoy it, but left him flat. Although it's pitched at a higher age group, he's sharp as a button and knows all about SHIELD etc. Didn't ask him, but I think he'd have given it 5 out of 10 judged by his reaction!