3rd Kit (15 Viewers)

[lordsummerisle]

"The Third Kit takes a bold, modern approach with a tonal navy and deep blue colour palette. A deconstructed club crest forms the base of the design, layered with distressed textures in an angular, asymmetric layout. Flat navy panels anchor the centre front and back, providing contrast and structure. The result is an unapologetically edgy look — like an Ajax kit on acid — blending tradition with experimental design."

Get fucked

That's one for Pseuds Corner.

 

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[Dougin]

Does anyone know if the badges and sponsor manage to stay attached on the pro shirt?

 

[Earlsdon-Loyal-Blue]

Agree, they talk about traditional, well Black and Green Stripes or Brown kit would have been traditional.

And I hate these cheap looking Club Crest badges they have on these kit.

Black and Green stripes are one of the shittest kits we have had, alongside the brown which is notorious because of how shit it was back then and still is now. Just because it’s old, it doesn’t mean it’s classic.

Would have liked a modern take on some of the yellows.

 

[AJB1983]

It's nice enough, just too similar to last years.

I think if we hadn't had a navy one for a few years we'd be saying it was a good kit.

Last years is probably the reason they went with it this year - it was limited edition and sold out so probably thought let’s go again as it will sell.
To be honest I prefer it to last years and if I was going to get any of the replica’s this season it’d probably be the 3rd.

 

[Alkhen]

Don't mind this, I get we've had navy recently but that was a 1 off. That promo shot someone posted of the 1 off shirt was a bit misleading as the lighting made the details look more contrasting than it did on pitch. Just looked like a plain dark blue shirt from a distance.

I do think the kit quality and design has tanked in the last few seasons though. Wouldn't be against a change or a renegotiated deal to take us to the full Hummel brand rather than the UK licence partner

 

[Ccfcisparks]

some fans been getting free 3rd shirts

 

[pusbccfc]

some fans been getting free 3rd shirts

Cheap marketing for the club. One of the videos got more views than the club.

 

[pusbccfc]

Not sure what the fuss is about really. It's cheap marketing from the club.

It doesn't mean they are any more loyal than someone who travels home and away

 

[Nick]

some fans been getting free 3rd shirts

Who?

 

[rob9872]

Sensible thing would've been for the content creators to receive a free one that they must use as a prize to subscribers on their channel and a 'random' selection, then just ensure one of their mates wins it.

 

[David O'Day]

Sending stuff free to "influencers" to wear in videos is standard marketing these days.

 

[Sky Blue Pete]

Nick will have received one

 

[rob9872]

Agree it's common place these days, but I doubt anyone is looking at our influencers (I only know of Matt SB, Alex Craig and Jatty as vloggers and a few on X who get a number of followers ) and thinking, yeah "I was undecided but now I've seen the bloke who has mushy peas and a footlong sausage in one I think I'll buy it".

Would be people like Nick tbh who probably should get one and probably the group that Pete represents on fans forums rather than the Hatters.

 

[rob9872]

Nick will have received one

Ah, I've just said he should. And you tbh Pete I would've thought should.

 

[Nick]

Nick will have received one

Not that I'm aware of.

If I did I'd give it to the family zone to raffle off.

 

[pusbccfc]

Agree it's common place these days, but I doubt anyone is looking at our influencers (I only know of Matt SB, Alex Craig and Jatty as vloggers and a few on X who get a number of followers ) and thinking, yeah "I was undecided but now I've seen the bloke who has mushy peas and a footlong sausage in one I think I'll buy it".

Would be people like Nick tbh who probably should get one and probably the group that Pete represents on fans forums rather than the Hatters.

That's like saying we shouldn't advertise season tickets or shirts in Coventry City Centre because people already see it.

Because of the algorithm on social media, there will be many (albeit younger) people who see a TikTok from one of those people before they see the official post from the club.

The Madhatters and Nick (sorry @Nick) do not have the following of those 'content creators'.

 

[Gaz71]

I hope they haven’t sent one to that prat sunny


Sent from my iPhone using Tapatalk

 

[ajsccfc]

They'd better not have sent one to that dickhead who was grabbing Torp. He shouldn't be encouraged

 

[rob9872]

That's like saying we shouldn't advertise season tickets or shirts in Coventry City Centre because people already see it.

Because of the algorithm on social media, there will be many (albeit younger) people who see a TikTok from one of those people before they see the official post from the club.

The Madhatters and Nick (sorry @Nick) do not have the following of those 'content creators'.

You've swayed my mind on Nick, but the Hatters, they're fekkin everywhere - ven used in the jokey Leicester thing on lamposts

 

[Nick]

They'd better not have sent one to that dickhead who was grabbing Torp. He shouldn't be encouraged

Saw something about this, it's cringeworthy. Then I kept getting videos of him chatting shit.

Is this really what the "youth" are watching and looking up to?

 

[Sky Blue Pete]

Not that I'm aware of.

If I did I'd give it to the family zone to raffle off.

Sorry was trying to be funny didn’t work

 

[Sky Blue Pete]

Ah, I've just said he should. And you tbh Pete I would've thought should.

We’re old men not influencers lol

 

[ajsccfc]

Saw something about this, it's cringeworthy. Then I kept getting videos of him chatting shit.

Is this really what the "youth" are watching and looking up to?

The only reactions I've seen to him are like ours so I wonder if there's a pocket of weirdos somewhere loving what he does, don't get it at all

 

[David O'Day]

The only reactions I've seen to him are like ours so I wonder if there's a pocket of weirdos somewhere loving what he does, don't get it at all

Anyone who answers to "Funny Francis" is suspect to me.

 

[David O'Day]

We have a new marketing manager who is just using standard marketing tactics. Shows how bad this dept. was before if it surprises people we are doing it.

 

[biggymania]

Feel like there's a lot of people criticising that strategy who deep down just wish it was them getting it early / for free etc. Regardless of whether you are into the whole idea of "content generation" it cannot be denied that this type of strategy does have impact on what people buy.

The club choose how to market a kit, I'm sure they'll do this again if they can see it's improving sales. Anyone who is butt hurt, maybe you need to become an influenza? Or just buy it if you want the strip?

 

[rob9872]

Anyone who answers to "Funny Francis" is suspect to me.

Tbf I quite like him. Did a rant about being in court with a '6 do 3 for robbery' although I am easily amused, so the bar isn't particularly high.

 

[pusbccfc]

We have a new marketing manager who is just using standard marketing tactics. Shows how bad this dept. was before if it surprises people we are doing it.

Bang on. It's really simple marketing. Send out a handful of shirts to people with tens of thousands of views a week to post on their social media.

Although a few usual suspects on twitter appear to be jealous that it wasn't them...

 

[Sky_Blue_Dreamer]

Feel like there's a lot of people criticising that strategy who deep down just wish it was them getting it early / for free etc. Regardless of whether you are into the whole idea of "content generation" it cannot be denied that this type of strategy does have impact on what people buy.

The club choose how to market a kit, I'm sure they'll do this again if they can see it's improving sales. Anyone who is butt hurt, maybe you need to become an influenza? Or just buy it if you want the strip?

Weirdly I just had the same thought about calling them influenzas!

After all they love going viral and they wipe out communities.

 

[Sky_Blue_Dreamer]

You've swayed my mind on Nick, but the Hatters, they're fekkin everywhere - ven used in the jokey Leicester thing on lamposts

Oh god, I've now got the image of next seasons kit being modelled by the Mad Hatters!

Though given the poor quality I doubt the shirts would survive an entire photo session on their skin.

 

[Mild-Mannered Janitor]

It’s probably the right thing to do to encourage sales via influencers, think they missed a trick with second one up for grabs if you repost, like, subscribe to ccfc etc but it will improve.
I would hope they would also give a few out to family zone, supporter clubs etc for raffles.

 

[SkyBlueDom26]

Would be people like Nick tbh who probably should get one and probably the group that Pete represents on fans forums rather than the Hatters.

Neither should get one, as should none of the others that have.

 

[pusbccfc]

Neither should get one, as should none of the others that have.

Why?

 

[AJB1983]

Saw something about this, it's cringeworthy. Then I kept getting videos of him chatting shit.

Is this really what the "youth" are watching and looking up to?

Showed his Leicester videos to a lad at work who is Leicester hardcore, and even he thought he was a prick. Absolute tool - he was sat behind me at one of the pre season games and he’s genuinely thick as pig shit. He grabbed Bassette to wish him a happy birthday the fucking idiot.

I do admit I don’t like it when ‘influencers’ or even famous/half famous people tag companies on insta to try and get freebies out of them, when they can afford it themselves - but it’s quid pro quo marketing.
I follow that Scarlett who was on apprentice and she did it with a house she’s building - she no doubt got free or at least discounted stuff for the exposure it got the company. I still follow cos she’s bang tidy.

 

[covmutley]

Jealousy. The content is good for fans and the club.

I bet if those whining got an email from the club saying that if they shared city unseen videos x times then they'd get something free they would be right on it.