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Aah but now you are taking things in another direction. If we all paid £50 per match, would the team benefit ?? Especially under these owners............now that's another discussion !

Gordon Brown.................Oh God, that's the Scots gone then, to match the nations Gold he also gave away !

It's what the retail trade have worked with since eternity !

In the absence of home games in Cov last season Me, the wife and 2 under 16 year old daughters did 9 matches at Cov Rugby. It's not the City and football I know but by comparison we paid £28 per match for all of us { Under 16's attend free with an adult} but if we all rock up to the Ricoh for a...

Profit doesn't come into it. Hardly any clubs make profits. They have to be sustainable and make enough to service debts more like. But it's all about economics I agree, supply and demand. The supply and demand is both in evidence as was shown on Friday but the pricing structure is flawed. At...

My mate a former Sixfielder is now paying £9 a game at the Ricoh with his transferred ST but at very best new ST take ups pay £15 ?! £24 to pay on the gate at a 2/3rd's empty stadium and that's normal. Actually it's football where owners and accountants rely on trying to fleece the most loyal...

I look out for their results and hope they win to be honest. Nuneaton has a nice little shopping area/market. Many City fans from Nun although bizarrely many Leicester fans also. Disappoints me the lack of loyalty to Coventry from many of the Warwickshire towns North and South to be honest...

Reality is, that Coventry City play in the 3rd tier of English football and with a limited supporter base mainly living in only a moderately wealthy City then the economics have to suit the environment. Some can pay comfortably, many can't ! It's supply and demand too, the seats are there, fill...

More pathetic police interference no doubt. The South Stand would have generated a cracking atmosphere from blocks 18-10 due to the proximity to the away fans. They really are determined to make it as library like as they possibly can. In the meantime still picking up £35 per hour for overtime...

JSB membership used to be about £15-£20 so has to be used a few times to gain the benefit.

So Collectively A Bargain.............Price !!! Just joking before anyone starts on me !

Yeah but you are an OAP ??!!

The ST is not just about saving money either is it. It's about commitment, loyalty, convenience, preference on away tickets, discounts on merchandise etc. All the years I had an ST, I wouldn't have cared two hoots if the club had let everyone else in for the same amortized price as long as I and...

£15 Adults £10 16-21 + OAP's £5 Under 16's ! I can understand higher prices at higher levels and with demand high but not in a half empty stadium.

I shall go to this game irrespective but this is 2014 and the cost of living/earnings ratio makes a trip to the football more of a treat for many than an easily affordable Saturday ritual. Before someone says buy an ST, yes I've had 20 years of these in total but this next 12 months I'm hoping...