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they didn't.

6million net, + 5 loans that we would never be able to afford. + high spending the league before in League one + substantially higher salary budget than us.

you get another 3 come down every season

money and momentum

you guys need a dose of reality. We were 31 pts behind 2 parachute clubs last season (we were closer to relegation , 20 pts ) 26 and 33 behind 2 the year before (+ Ipswich thrown in, like Birmingham could be this year) (14pts to relegation) 21 and 31 behind 2 parachutes the year before that...

no, our aim is to finish in the top 6, 3 out of 5 seasons. Even if we get in the top 6, we've got an approx 20% chance of going up

because we're not competing with them. We're competing with Norwich, WBA, Boro and the like. You give yourself the best chance you can of finishing in the top 6 and then fingers crossed. If that means flogging Rudoni to a top 2 side, so you can reinvest, then so be it.

Yes exactly that.

It’s not a sideways step. The reality is that he’d double his wages and quadruple his chances of being a premier league player in 12 months time Sent from my iPhone using Tapatalk

Stand corrected. Saints one looks much better Sent from my iPhone using Tapatalk

Midfield who been heavily linked with Southampton. Now linked to Coventry by an account with no followers Sent from my iPhone using Tapatalk

Of course they’ve planned on a replacement And the fact they’ve bidded big money on Hughes and Rushworth suggests they were expecting this weeks ago Sent from my iPhone using Tapatalk

And they’re not a league rival. We’re competing with Norwich, WBA, Boro. Not with parachute payment club with 5 x the wage budget Sent from my iPhone using Tapatalk

Yes. You clearly don’t sell unless it’s a big number. 20m ish. If selling Rudoni means we can get a Doyle/Hughes and then a CAM replacement I’m all for it. Need to think of the player too. He’ll want to go. He’ll be doubling his salary and quadrupling his chances of being a premier league...

Values of assets change consistently. There’s no guarantee (in fact it’s pretty unlikely) that Rudoni has such a good season again. Sell when the value is high, reinvest wisely, repeat Sent from my iPhone using Tapatalk

You’d have thought that with Sheaf Sent from my iPhone using Tapatalk

and having zero competition for Rudoni

https://open.substack.com/pub/ccfcanalysis/p/a-lot-of-drivel-but-a-need-to-dribble?r=2tt9xv&utm_campaign=post&utm_medium=web&showWelcomeOnShare=true A lot of chat about needing a new striker. Here's my take, and the numbers behind it too. Variety out wide and in the 10 is what's required

Rudoni fee was somewhere near 5mill in total. 12.5k a week

its the principle, not the detail. It's the exact same model as why buying a Rudoni made more sense than renewing an O'Hare. Cheaper wages in effect pay the fee (or some of it). And you have an asset 1,2,3 years down the line that you can sell on