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This would be a disaster. Games where the cheapest available adult ticket (with no family zone) is £35 would surely make us the most expensive in the league. Not sure we've earned the right to do that. People getting giddy thinking that because we sold out for two games that come along maybe...

This is fair, and I am well aware that many clubs are 20K+ for corporate boxes. It is a convenient comparison, but not one you can dismiss entirely. The point is really the sudden hike and where this leaves box holders from previous seasons. This could have been handled better and bridges not...

My understanding was that boxes were 9K ex vat, but could well be wrong on that.

I've seen it said that the average season ticket value last season, owing to all the concessions, was around £220 (£183 less VAT), so around £2.5 million in total. Boxes on their own would have been more than 10% of that, but adding other corporate ST sales, it would be way over 20%.

Big businesses buy boxes at Old Trafford, the 02 Arena or the Oval. They don't get a poxy little converted hotel room at Coventry City, unless there is a strong local connection. If they did, Birmingham City, who have been in the championship forever, would not be knocking out corporate boxes...

Absolute nonsense.

Well I would suggest you're wrong. If you're talking boxes only, and there are around 30, it is significant enough; but we're talking about corporate generally, and there are 1500 people potentially, some paying up to £2000 with no concessions. Overall, revenues from corporate hospitality are...

That's not what I said. Again, nobody has suggested prices should not have increased. The point being argued is that, against a backdrop of inevitable price rises, some gesture was made to those companies that have remained loyal over the years, maybe an incremental increase over 2 seasons...

It's an important and disproportionate revenue source though and this is a big risk imo. I am free to question that even if it doesn't affect me directly.

What does you owning a business have to do with anything?

Again, what's your point?

And Birmingham City have boxes at £11K. What's your point?

Anyone who has owned a business or worked in one will know that rewarding customer loyalty with price breaks or preferential deals in order to maintain the relationship is commonplace. People on here genuinely struggling with this concept.

CBS will have a box/boxes tied into the naming rights deal. Fraser's own the boxes. I'm not sure these companies having multiple boxes would yield the revenue you think it would.

I haven't seen anyone suggest that prices should be kept at current levels, there is universal acceptance they needed to rise. It's an eye-watering hike though, and it has been delivered late and with no consultation. Of course, all the boxes sell out and you'll be free to say I told you so.

The target audience is exactly the same. It is local business. Also, nobody has said the club owe anybody anything. Argue the points being made, not those you have made up in your head

No, it's good business. There are only 30 odd box holders and when a company I worked for had a box, Tynan was on the phone every 10 minutes. Imagine a business consulting with their customers ahead of a 200% price increase, how bonkers is that 😂

No, they have had one season of cheap prices. The post COVID season was always going to be cheap, many clubs offered big discounts, and many companies had paid for a box the previous season that they hadn't used once. They had to take that into account. Last season there should have been a...

Tbf, there are only 150 seats available for the Mill membership, and the other seat maps haven't altered much all day. Very little available anyway owing to st reserves, so very difficult to gauge uptake.

And? So what. People will pay for big occasions, they won't pay that for a mighty mid table clash with Stoke City in November. We saw that with the shocking turnout against Burnley. It's about balance. A hike in matchday prices will make us potentially the most expensive ground in the league for...