Tour sponsor (1 Viewer)

Notice that the Tour is sponsored by a 'pre-owned' watch company? Obviously is wealthy enough to sponsor a major event but I'm amazed such a business exists. Who buys pre-owned watches for goodness sake?!

I would have thought a play on 'second hand' would be obvious but maybe doesn't sound as upmarket as 'pre-owned'.

Obviously you are both right although I'm still a bit surprised that it's not just a niche business.

Also us watch wearers are a shrinking minority I think - most of the whipper snappers consult their devices to tell the time.

You learn things coming on here!