Download your very own SISU out, Leon Best/Zoro type mask
Wear it to every game, at work and hey you can even wear it to bed so the wife gets the message and moans about it to all the other gossipers at her work. Hopefully spread like wildfire
Join the SISU out facebook page and help make your thoughts known.
Woohoo, the more the merrier plus it'd be easy for people to find them (i did do a quick search and only found 1 page with 30 members so thought i'd give it another go)