MalcSB
Well-Known Member
Crap, isn’t it?
Crap, isn’t it?I have no words
Not a car in sight!I have no words
My son just started his apprenticeship at JLR, he's shown me that advert and h was like wtf and doesn't want them to move to all electric which is what they're now doingI have no words
My son just started his apprenticeship at JLR, he's shown me that advert and h was like wtf and doesn't want them to move to all electric which is what they're now doing
Great news,he will get brilliant training at JLR.My son just started his apprenticeship at JLR, he's shown me that advert and h was like wtf and doesn't want them to move to all electric which is what they're now doing
I have no doubt about that thanks, but what are they trying to do with that advertGreat news,he will get brilliant training at JLR.
You sound like a man who's had experience with themGreat news,he will get brilliant training at JLR.
Yes I worked both at Gaydon and Whitley as a development engine fitter/tester for many years.You sound like a man who's had experience with them
My son is based at Gaydon, proper job you had there by the sound of it!Yes I worked both at Gaydon and Whitley as a development engine fitter/tester for many years.
Advert makes old man comment on social media.I have no words
It's a sad way to go for a company that has such strong ties with our city.
My mate is a middle level manager there and thinks it’s a load of bandwagon jumping shite.
You might argue that nobody has talked about Jaguar this much in years. Which is true. But I’d be amazed if sales increase off the back of it.
I was there in '92. Dodgy times but I managed to hang on and ended up with a great career.why? If people are in jobs and the company makes good money what does it matter?
id stick a dildo on the front of the bonnet if it meant higher profits and another 10% on my pay.
The outcry from this is pretty hilarious. It’s literally people dressed in bright colours? What could possibly set people off so badly?
The target clientele is not middle aged folk sat on Twitter or forums I can guarantee you that.
I was there in '92. Dodgy times but I managed to hang on and ended up with a great career.
I'd have stuck a dildo up many a manager's bonnet at the time, then I ended up being one!
Great company, great brand, great people.
Really hope it gets back to past glories.
It’s not a great time to be employed by any company in the car industry. People simply don’t want to buy the EVs that governments are forcing manufacturers to make and the companies face being fined £15,000 per non EV car that doesn’t meet the targets.they don’t care for “top sales” figures. Gone are the days of chasing the Germans.
Good times to be a ford or VW employee.
They are trying to completely reposition the company and will be producing EVs only. They r on they will on,y keep 15% of their current clientele.I have no doubt about that thanks, but what are they trying to do with that advert
A dying brand? Last year they made £2.6 billion in profit ffs.Feels like they needed to do something as Jaguar is a bit of a dying brand. Not sure that advert is the right 'something' though!
And the next car they release is going to be £100k, wow.
A dying brand? Last year they made £2.6 billion in profit ffs.
JLR may well have done.
Clearly I'm talking specifically about Jaguar. No one is buying them anymore, their typical target market is dying off.
Hence the rebrand to something completely different.
No one is buying them because they can’t. They have stopped selling cars until 2026
6 days ago yes.
There is a reason for that - no one wants them. PCP costs are going through the roof as depreciation is so bad. Not sure how that will reflect on cars which are already heavily discounted though.Having said that, the balloon payment on a £19k new Corsa e after 3 years is only £7k. So only a 60% loss.Anyway …
back to the reason I came on the thread! Wife is due to hand back her ford puma in a few months. Mine is the main car while hers is just for work and school runs. We will probably just use my “toy car” for a couple of months to make it easier for the remortgage but after that I was looking at <2/3 year old EV’s and the prices are incredible. Genuinely the way to go if it works for you. Ex lease cars galore but so cheap for the car you get.
Even saw delivery mile Vauxhalls at 50% off list price. Corsa for 16k, mokka for 17-18k.
Someone was telling me that vauxhall ev’s charging app is really glitchy and only work with certain vauxhall appropriate charging points.Anyway …
back to the reason I came on the thread! Wife is due to hand back her ford puma in a few months. Mine is the main car while hers is just for work and school runs. We will probably just use my “toy car” for a couple of months to make it easier for the remortgage but after that I was looking at <2/3 year old EV’s and the prices are incredible. Genuinely the way to go if it works for you. Ex lease cars galore but so cheap for the car you get.
Even saw delivery mile Vauxhalls at 50% off list price. Corsa for 16k, mokka for 17-18k.
Not really. The retailers haven’t had new cars for some time - this was planned years ago along with a franchise plan of ending up with just 15 - 20 retailers.
The move to all electric has flagged up issues Jaguar sells a higher proportion of RHD cars and electric isn’t selling - the driving dynamic synonymous with Jaguar are also hard to replicate with electric.
The uk are still not saying if they will ban new non electric sales in 2030 - all the industry requires certainty on this.
Many brands are revising plans. Fiat have relaunched its petrol 500 as sales of electric are not working.
The F Pace Jaguar was pulled as it and LR Discovery Sport were substituting sales off each other.
Someone was telling me that vauxhall ev’s charging app is really glitchy and only work with certain vauxhall appropriate charging points.
Might be incorrect as she hadnt had it long but I would look into it to make sure before investing in one.
There is a reason for that - no one wants them. PCP costs are going through the roof as depreciation is so bad. Not sure how that will reflect on cars which are already heavily discounted though.Having said that, the balloon payment on a £19k new Corsa e after 3 years is only £7k. So only a 60% loss.
At least we haven't got a local council doing their best to make a rich man richer and in the process allow a vital piece of infrastructure, such as an airport, to be shut down for an EV battery factory they can't find anyone to back or operate.It’s not a great time to be employed by any company in the car industry. People simply don’t want to buy the EVs that governments are forcing manufacturers to make and the companies face being fined £15,000 per non EV car that doesn’t meet the targets.
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